I enjoyed the blockbuster Avatar immensely tonight. The computer graphics and 3D effects are clearly without parallel and set a new bar. My wife astutely pointed out that the use of 3D is very tasteful, unlike many previous movies. Instead of gimmicky "jump out of your seat" moments that make the 3D obtrusive, the movie was content to let the effects highlight the amazing "natural" scenery of the movie.
Regarding plot, my wife and I agreed that there isn't anything particularly earth shattering about the plot, story, or message. The movie plays on all sorts of trendy spheres of debate including the environment, native relations, the military, and corporate greed. All of this adds up to a tired but effective manipulation of western white guilt. With so many allusions in a number of directions, there is no surprise that practically everyone has something to be concerned or offended about.
As a Christian, I might have taken greater offense at the pantheistic mother earth worship in the movie if it wasn't all set in a glow in the dark fairy land with blue cats (nice tails!) and oily jungle hyenas. Final call- lighten up, it's a FLICK, and a damn good one at that.